In 2021, entertainment for girls underwent a massive shift as pandemic-era habits solidified into permanent trends. Media consumption for tweens and teens surged by 17% between 2019 and 2021, with girls spending an average of over eight hours daily on screens. Popular Platforms & Content Formats
Gender-Based Discrimination: Explore the need for national legislation to prohibit discrimination based on gender and gender identity in education, as called for by international human rights bodies in 2021.
- Charli D'Amelio: The 17-year-old TikTok star, known for her dance and lip-sync videos, became one of the most followed influencers on the platform. With over 150 million followers, Charli D'Amelio has become a household name, inspiring a new generation of young creators.
- Bella Poarch: Another TikTok sensation, Bella Poarch, gained millions of followers with her creative content and kind spirit. Her rise to fame has been meteoric, with over 50 million followers and counting.
- Zendaya: The actress and singer, known for her roles in Euphoria and Spider-Man, used her platform to promote self-acceptance, body positivity, and social justice. With over 150 million followers on Instagram, Zendaya has become a role model for young girls and women everywhere.
Doja Cat – Planet Her
Unapologetic femininity, genre-fluidity, and internet-driven hits (“Kiss Me More,” “Woman”).
One of the most notable trends in 2021 entertainment content is the proliferation of female-led shows and movies. From blockbuster films like "Black Widow" and "F9: The Fast Saga" to hit TV shows like "Squid Game" and "Ted Lasso," women have taken center stage in a wide range of genres, from action and adventure to comedy and drama. These shows and movies not only showcase the talents of female actors and actresses but also provide a platform for women to tell their stories and share their experiences.